A Design Identity enables Greener & More Accessible Smart Lighting for a Brighter Future

PHILIPS Prof. Lighting Portfolio: Design for the Best Engineering and Business Performance

PHILIPS Lighting | Signify

2019-2020


Disciplines

Design Strategy
Business Engagement
Design Engineering
Design Technology
Industrial Design


Role

Design Lead
Philips Lighting Professional Lighting Business Global Growth Market;

Design: Solo
Engineering & Product Management:
Cross-functional collaboration with Product Manager, R&D Engineering Team, and co-development with Suppliers


Intellectual Properties

4 Design Registries Granted
Sole Inventor, PCT Global Registry
Enhancing engineering performance through optimisation on cost and manufacturing process.


Achievements

iF Design Award 2021 X2
Red Dot Design Award 2021 X2
Successful Design Award 2021 X2
Design For Asia Award 2021/2020 X3
Good Design Award 2021

Successfully supported the upgrade of city lighting in Cote d'Ivoire to a connected system due to its advantage of more cost competitive & higher spec.


Acknowledgement

Special thanks to Zachery Ng, Head of Design Asia Pacific, and Pierre-Yves Pannis, Chief Design Officer, Philips Lighting.

“Wing-like” Silhouette

Capturing the Thermodynamic Path for Better Heat Circulation

A consistent design identity that elevates brand images, enhances engineering performance and generates business values across all lighting archetypes

Designing the new product identity for the entire portfolio across all archetypes, from outdoor road light, facades, and stadium lighting to indoor industrial and commercial lighting, in order to meet the emerging needs from the market: High lumen efficacy (up to 50Klm), extremely compact size, critical thermal challenges, and low target cost.

More Powerful: 20% Increase in Performance/Spec,
More Cost Effective: 40% Reduction in Cost,
More Sustainable: 41.5% Reduction in Weight & Material, & 2 sets of tools for Tooling Optimisation

Illuminating the World’s Largest Winter Sports Event: Winter Olympics 2022

Proud to share that Philips-branded LED sports lighting and Interact Sports connected lighting system help athletes from around the world as they compete for eternal honor

Learn the Strategic Design Process and Creative Journey

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Anthropometry-informed Design Practice across Academics and Industries